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Sparrow Blog

Sparrow's blog posts and newsletters help to shine a little light on support and education around grief, death and dying.

O, Death :: September 2022

In an instant, grief can take you right back to the time when you knew someone well, to the space you hung out, to a part of yourself - perhaps one you shed, kept, or cloaked. This past month, people I knew from a different part of my life came into our care. For me, the 90s really are back and what a feeling to be able to help.

O, Death :: August 2022

we start a new chapter to support people in times of grief through our new partnership with Dwellness Therapy. I have known the co-founder of Dwellness, Jamie Weiner, LMHC, since she took care of my daughters when they were young. I am thrilled - but not surprised - to watch her build a career centered around supporting others.

O, Death :: July 2022

I am thrilled to launch our collaboration with BZIPPY & Co. Artist Bari Ziperstein is known for her experimentation and innovation in ceramics - and now she has brought her approach to a new line of BZIPPY x Sparrow urns. These are forms we love to see pop. These are what we want more of in the world.

O, Death :: June 2022

This week, someone I didn’t know bought The American Way of Death, a book that, unbeknownst to them, is very special to me. My dear, effervescent friend Stella gave me this book, written by her Great Aunt, Jessica Mitford, known to everyone as Decca. It’s a witty, funny, scathing take-down of the funeral industry - just what I needed, from just who I needed.

O, Death :: May 2022

Grief can be an isolating process made up of tiny moments that circle back and loom large. At Sparrow, we invite people in at all times and in many different ways to transform moments of grief in tiny ways that reverberate.

O, Death :: April 2022

This past week, another Jennifer in my life, Jennifer Herman-Feldman, my business partner in Sparrow, selected five urns from the Sparrow collection for her late husband, Bruce. Five? Yes, five.

O Death Soul Catchers

It is believed the sparrow gathers the soul of the deceased and carries it to heaven. A symbol of love, spiritual connection and community, it's everything I wanted when my mom died, when my friends died, when my dad died. I didn’t have it. So here I am bringing it to you and our community, learning a whole lot about life and death along the way.

A Greener Funeral

Thanks to overwhelming demand and a global reckoning with climate change, funeral homes and their providers are finally catching on and starting to offer products and services in different shades of green.

Dying at Home: Transfer

When a funeral home staff member picks up someone’s body from their place of death and brings them back to the funeral home.

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